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IPL rights worth breaks file on public sale day 1 with USD 13.44 million per match bid

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An IPL match is presently valued a file INR 105 crore (USD 13.44 million), making it the second-most profitable sporting product on the planet by way of worth per match, after solely the NFL (USD 35.07 million*). Provided that the e-auction for the T20 match’s media rights, which started on Sunday, remains to be ongoing, this sum might actually climb.


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